CURRENT ISSUE: WINTER 2024
QRCA leads the conversation in qualitative research. Stay informed of the latest stories with QRCA VIEWS magazine.
Travelwise
Exploration is Curiosity Put into Action
Schools of Thought
The Power of Kintsugi: Breaking Insights to Build Masterpieces
QRCA 2025 Annual Conference
QRCA 2025 Annual Conference
The qualitative research community is a broad and diverse network of skilled researchers and insights professionals who encompass a wide range of skill sets and experiences. […]
Also, below are additional articles in this issue.
Business Matters
Let’s Talk About Side Hustles
Independent qualitative researchers can find themselves riding a financial roller coaster, as the economy ebbs and flows in an inconsistent pattern. Establishing a secondary source of revenue, one unrelated to qualitative research, can offer some stability. This article explores approaches qualitative researchers have taken, as well as key issues for consideration, and unexpected ways in which side hustles can benefit researchers, while keeping the lights on. […]
Luminaries
The Art of Seeing: How Network Mapping Unveiled Insights and Opportunities with Glenna Crooks
The Network Sage, Glenna Crooks, PhD, shares her work on network mapping, and the value of becoming aware of the shape and scope of your personal and professional networks. Her journey will inspire you to examine your own networks in order to unlock opportunities to improve your health and well-being. This is not just about adding to your networks—you might be surprised to discover you need to cut some connections loose. […]
Global Research
The Evolving Landscape of Global Tourism: Uncovering Hidden Connections with Semiotics
Explore how the global tourism landscape is changing, driven by new traveler segments, the rise of culturally immersive destinations, and the influence of the creative economy. Delve into the importance of semiotics and cross-cultural understanding in crafting meaningful travel experiences while addressing the challenges of overtourism and the need for ethical tourism practices. […]
Book Review 1
MISBELIEF: WHAT MAKES RATIONAL PEOPLE BELIEVE IRRATIONAL THINGS
Review of Dan Ariely’s latest work explores misbelief, emotional reasons for descending into misinformation, cognitive biases, and social dynamics. […]
Book Review 2
HOW TO KNOW A PERSON: THE ART OF SEEING OTHERS DEEPLY AND BEING DEEPLY SEEN
Review of How to Know a Person by David Brooks, focusing on the importance of empathy and deep connections in understanding others. […]
Book Review 3
COLLABORATION IS THE NEW COMPETITION: WHY THE FUTURE OF WORK REWARDS A CROSS-POLLINATING HIVE MIND & HOW NOT TO GET LEFT BEHIND
Review of new book Collaboration is the New Competition: Why the Future of Work Rewards a Cross-Pollinating Hive Mind & How Not to Get Left Behind, by Priscilla McKinney […]
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