Author Alison Wood Brooks describes why the art of conversation is difficult for so many of us. Whether you’re a skilled moderator or a student seeking your first job, conversing is difficult. Learn about Brooks’ ‘TALK’ strategy: topic choosing, asking more/better questions, levity when understanding someone’s story, and kindness—which will inspire your future conversations. […]
In her comprehensive guide to lifelong learning for qualitative practitioners, Amy Spencer argues that researchers must invest in their own development with the same curiosity and rigor they bring to studying consumers. She reframes “learning” as a multidimensional practice—blending passive inputs, hands-on experimentation, and the incidental lessons gained through real-world project work with a curated toolkit. She also highlights how online communities and industry conferences keep researchers plugged into emerging trends and new methodologies. […]
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