Podcasts

VIEWS Podcasts: Isaac Rogers

In this episode of Conversations in Depth, host Mike Carlon sits down with Isaac Rogers, the president of Sago, who takes us on a captivating journey through his career, offering a glimpse into the world of qualitative research and the vision behind one of the industry’s leading firms. […]

From the Editor in Chief

From the Editor in Chief – Fall 2024

Our cover story is on the Future of Qualitative Research in our Business Matters column. We thank author Len Ferman for donating his time to conduct a workshop on the future of qualitative research and share the ideas generated. […]

Podcasts

VIEWS Podcasts: David Kalisher

Mike Carlon is joined by David Kalisher of Jolly Road productions. Listen in as we uncover David’s journey from struggling artist to successful filmmaker creating visual experiences for advertising, market research, corporate board rooms, conferences, museums, living rooms, digital content, and more. […]

From the Editor in Chief

From the Editor in Chief – Summer 2024

Our cover story is on the Future of Qualitative Research in our Business Matters column. We thank author Len Ferman for donating his time to conduct a workshop on the future of qualitative research and share the ideas generated. […]

Podcasts

VIEWS Podcasts: Dresden McBride

Mike Carlon’s latest podcast with Dresden McBride leverages their combined four decades of conducting user research in the financial services industry and is a must-listen for researchers interested in the digital customer experience. Highlights include when and why to leverage instinct and experience over customer opinions, and Dresden’s take on how researchers and designers can work more effectively together. […]

From the Editor in Chief

From the Editor in Chief – Spring 2024

Our VIEWS team is so energized by and proud of the myriad articles that we cover to keep readers current on leading trends and best practices, including the overwhelming digital space. Our cover story features the Global column and highlights thought leadership at the highest level with a look at the metaverse, in which the authors penned a must-read article on what this realm may mean for qualitative research now and in the future. […]

Book Reviews

Buy Back Your Time by Dan Martell, Portfolio Penguin, 2023

Josef-Konrad Radomski reviews Dan Martell’s book, Buy Back Your Time, which guides entrepreneurs and business owners in increasing efficiency and personal satisfaction by outsourcing certain tasks. The author reframes hiring as a way to buy back time on the calendar, allowing leaders to concentrate on activities that drive passion and business growth. […]