With an increase of “research fraud” that has accompanied the move to online methodologies, combined with the historical context of Will Leitch’s published guidance to would-be research cheaters, we discuss concrete strategies for mitigating fraud with experienced qualitative and UX researchers. […]
C. Frederic John is so passionate about storytelling that he wrote a book, Storytelling and Market Research: A Practical User Guide. […]
By Zoë Billington, New York, New York, zbillington@gmail.com […]
Ryan Trismen, a thru-hiker of the Appalachian Trail, reflects on what he learned from his five-month hike to complete the trail and what aspects of his journey he incorporates into his daily life […]
Qualitative researchers face ongoing tensions in every facilitation they design and execute. This article highlights an approach that moves from looking at the tensions through the lens of “either/or” thinking to looking at tensions through the lens of “both/and” thinking. […]
Stay informed of the latest stories with QRCA VIEWS magazine. […]
Surrounded by pristine beaches, San Diego offers spectacular scenery geared for fantastic outdoor adventures […]
As qualitative researchers and facilitators, we may or may not realize the overlap of skill between coaching and qualitative research. […]
Practical advice on how to frame questions, manage non-verbal communications, and apply unconditional positive regard to avoid introducing personal biases into research […]
Is your website just an expensive business card taking up digital space? Or does it serve as a powerful asset at the center of your inbound marketing efforts? […]
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