Humor
Archives
Industry Focus
CPG’s Adoption of Market Insight Platforms Presents Opportunities and Perils for Qualitative Researchers
By Tom Neveril, President, Storybrand Consulting, Los Angeles, California, tom@storybrandconsulting.com […]
Global
Asian Immersion: Inspiration from Three Women Living through Massive Cultural and Socioeconomic Changes
By Manisha Dikshit, Founder, Consumer Faces Pte. Ltd., Singapore, manisha.dikshit@consumerfaces.com […]
Book Reviews
A Swim in a Pond in the Rain
Reviewed by Nic Ricketts, 1st Objective, Ltd., Marlow, Buckinghamshire, U.K., www.1stobjective.com […]
Book Reviews
Demand-Side Sales 101: Stop Selling and Help Your Customers Make Progress
Reviewed by Melanie B. Brewer, Santa Barbara Human Factors, Santa Barbara, California, melanie@sbhumanfactors.com […]
Book Reviews
Caste: The Origins of Our Discontents
Reviewed by Susan Fader, FaderFocus, New York Metro Area, susanfader@faderfocus.com […]
Business Matters
The Importance of Measuring ROI of Insights
By Ray Poynter, Founder, NewMR, Nottingham, Notthinghamshire, U.K., ray@new-mr.com […]
Luminaries
Connecting the Dots toward Your “Godfather Offer”
By Zoë Billington, Lead, Research & Customer Insights, Vimeo, New York, New York, zbillington@gmail.com […]
Podcasts
Keeping You in Touch
By Foster Winter, Podcast Editor, Sigma: Research & Management Group, Cincinnati, Ohio, foster@sigmaresearch.com
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Travelwise
Traveling Again in a (POST) COVID-19 World
By Brian Clair, Vice President, TeleTravel, West Chester, Pennsylvania, bsclair@teletravel.net […]