Respondent Personas

Invisible Women: Data Bias in a World Designed for Men helps us understand the ways research and design built around the needs of men shapes all our everyday lives […]

Margaret Heffernan says we can step back and learn from the very visceral experience of uncertainty that the COVID-19 pandemic threw our way. Margaret’s latest book, Uncharted: How to Navigate the Future, is not only fascinating but very timely. […]

Ilise Benun is an author, consultant, national speaker, founder of Marketing Mentor and co-producer of the Creative Freelancer Conference. She is on a mission […]