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Archives

Cover

QRCA Views Spring 2017

April 20, 2017 0

QRCA leads the conversation in qualitative research. Stay informed of the latest stories with QRCA VIEWS magazine. […]

Luminaries

An Interview with Dr. Clotaire Rapaille on the Culture Code

April 9, 2017 0

By Kay Corry Aubrey, Usability Resources Inc, Bedford, MA, kay@usabilityresources.net […]

Podcasts

Interview with Frank Bentley

November 6, 2012 0

Frank Bentley and Edward Barrett wrote Building Mobile Experiences, a book recently published by the MIT Press that describes the qualitative and quantitative research […]

Podcasts

Interview with Laurie Tema-Lyn

July 6, 2012 0

Laurie Tema-Lyn, Founder of Practical Imagination Enterprises, has been integrating creativity and qualitative research for the past 25 years. She inspires and guides client […]

Podcasts

Interview with John Hlinko

June 6, 2012 0

John Hlinko has long been recognized as an innovator and Buzz Czar on the grassroots-marketing front, using emerging technologies and creative communications to achieve […]

Podcasts

Interview with Naomi Henderson

March 7, 2012 0

 Naomi Henderson opened RIVA in 1981 and is its CEO, directing policy and procedures for two divisions: Research and Training. She is co-founder […]

Podcasts

Interview with Bill Abrams

July 4, 2011 0

Bill Abrams is President and founder of dedicated to ethnographic marketing research since 1983. Housecalls has conducted ethnography for many Fortune 500 companies, including […]

Podcasts

Interview with Dorie Clark

June 4, 2011 0

Dorie Clark is a strategy consultant who has worked with clients including the National Park Service, the Ford Foundation, Yale University, and Google. Clark […]

Podcasts

Interview with Liz Van Patten

May 7, 2011 0

Liz Van Patten is a veteran qualitative research consultant with more than 25 years’ experience discovering insights for dozens of client companies, advertising agencies, […]

Podcasts

Interview with Barbara Newman and Susan Solovay

April 4, 2011 0

Co-Directors of the consultancy, BrandVisioning, these senior level creative directors have brought their intuitive brand of creativity to global businesses around the world. Among […]

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ABOUT QRCA

QRCA is a global association of the world's most innovative, collaborative and passionate market research professionals dedicated to maximizing the power of qualitative.
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