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Trends
The State of AI in Qualitative Research—How Researchers Can Benefit
AI-driven applications for qualitative research are being developed at the speed of light, coming out so quickly that it’s difficult for researchers to keep up. Author Renée Hopkins looks at the current state of AI in qualitative market research and how it’s benefiting researchers. […]

Toolbox
How to Up-Level Your Qual Using Three Key Coaching Concepts
As qualitative researchers and facilitators, we may or may not realize the overlap of skill between coaching and qualitative research. […]

Book Reviews
Soulbbatical: A Corporate Rebel’s Guide to Finding Your Best Life by Shelley Paxton
Book Reviewer Susan Stanicek says that Shelley Paxton’s memoir, Soulbbatical: A Corporate Rebel’s Guide to Finding Your Best Life, gives readers a front-row seat to the struggles and pain she went through in hopes to inspire others. […]