QRCA Views Fall 2024

Tired of chaotic debriefs, endless wrap-ups, and dominant voices hijacking your research team meetings? This article introduces the Six Thinking Hats method—a simple yet powerful tool qualitative researchers and insights managers can use to run fast, focused, and inclusive discussions. You’ll learn how one insights leader used this structured approach to transform late-night, unproductive post-focus group meetings into efficient 30-minute power sessions. Whether you’re conducting in-the-field research or looking to boost collaboration and innovation across departments, the Hats offer a game-changing way to improve outcomes and decision-making. If you want to streamline your research process and make every team voice count, this is a must-read. […]

By focusing on what we do best—the annual conference and ongoing professional development opportunities—we can maximize the value we create and consolidate the precious efforts of our volunteers. […]

New QRCA VIEWS column—Quant Lens by Robert Walker—Understanding the foundational elements of quantitative research and why Quallies should care. […]