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From the President
From The President – Spring 2021
The pandemic, social unrest, and divisiveness do not have quick and easy solutions. Entering a new season, Caroline Volpe thinks of it as a time of renewal and growth […]
Global
Exploring the Metaverse: A New Realm for Qualitative Research?
Insights from the Best Paper at ESOMAR Congress 2023 exploring the metaverse as an opportunity for qualitative research. The authors detail their efforts to investigate the metaverse’s potential for market research, outlining the goals, research tasks, and challenges they encountered. […]
From the Editor in Chief
From the Editor in Chief – Summer 2023
Just like at home when you’re ready to rearrange a room for a new look or redecorate with a new color palette—it was time at VIEWS to refresh our design layout; it hadn’t been done for many years. […]