Video Focus Group

Stay informed of the latest qualitative research trends and tools with QRCA VIEWS magazine. […]

Explore how B2B technology trends—Security, Privacy, and AI—are reshaping qualitative research and customer insights. Learn why marketers and researchers must adapt their methods to stay relevant in a fast-changing tech landscape. […]

April Bell is an empathy researcher and the author of The Fire Starter: Igniting Innovation with Empathy. […]