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Book Reviews
The Good Life by Robert Waldinger, MD, and Marc Schulz, PhD, Simon & Schuster, 2023
Jodi McGee reviews The Good Life by Robert Waldinger and Marc Schulz, calling it a “slow-burning truth bomb.” Using data from an 80+ year Harvard study, the authors underscore the importance of relationships and their ability to keep us happier and healthier for longer. […]
Podcasts
Interview with Richard Shotton
What Marketers Need to Know about Human Bias: An Interview with Richard Shotton Considered one of the most talented brand strategists in the UK, […]
Toolbox
Diverse Research Teams Help Maximize Your Insights
With the increased interest in engaging diverse communities from brands and organizations across all sectors, some market researchers are faced with a unique challenge in engaging these communities. Learn the importance of building a diverse research team and its impact not only on your team’s viability, but also recommendations provided for clients. […]