QRCA
  • VISIT QRCA.ORG
  • ADVERTISE WITH US
  • WRITE FOR US
  • PODCASTS
  • About Us
  • Advertise in VIEWS
  • Archives
  • Contact Us
  • Features
  • From the Editor in Chief – Archives
  • From the Editor in Chief – Winter 2022-23
  • From The President
  • From The President – Winter 2022-23
  • Home
  • Past Issues
  • Privacy Policy
  • Write For Us
  • Home
  • Features
  • Past Issues
  • About Us
  • Subscribe
  • Contact Us
HomeCoverQRCA Views Fall 2023
Featured Image Download Article PDF

Feature

QRCA Views Fall 2023

Stay informed of the latest qualitative research trends and tools with QRCA VIEWS magazine.
October 11, 2023 Cover 0

Stay informed of the latest stories with QRCA VIEWS magazine.

  • CX research
  • market research
  • qrca
  • QRCA VIEWS magazine
  • qualitative research
  • UX research
Previous

Tragedy of the Commons: Michael Collins on the Participant Experience in Market Research

Next

Power and Prediction: The Disruptive Economics of Artificial Intelligence by Ajay Agrawal, Joshua Gans, and Avi Goldfarb, Harvard Business Review Press, 2022

Related Articles

client management
Dear Emeritus

Dear Emeritus, Please Help Me with Client Management!

March 22, 2023 Dear Emeritus 0

Seven seasoned qualitative researchers provide tips on client management, including how to handle scope creep, develop strong relationships, and when to “just say no.” […]

Toolbox

Agentic AI and Qualitative Research: A Work-in-Progress View

June 26, 2026 Toolbox 0

The authors examine how Agentic AI can transform qualitative research. By automating repetitive tasks such as transcription, coding, summarization, theme-generation, and evidence tracking, Agentic AI frees researchers to focus on insight, interpretation, and storytelling. It emphasizes transparency, verifiability, and human oversight, proposing a practical, researcher-centered framework where AI complements rather than replaces qualitative judgment. The authors offer a grounded, practitioner’s perspective, highlighting how Agentic AI enhances efficiency, clarity, and stakeholder trust while preserving the integrity of the qualitative craft. […]

Global

Qualitative Research in Southeast Asia: What You Need to Know

November 10, 2021 Global 0

Two researchers based in Malaysia guide you to get the best out of qualitative projects in the Southeast Asia region. […]

Features

  • Book Reviews
  • Business Matters
  • Conference
  • Dear Emeritus
  • From the Editor in Chief
  • From the President
  • Global
  • Humor
  • Industry Focus
  • Luminaries
  • Podcasts
  • Quant Lens
  • Schools of Thought
  • Spanish Translations
  • Tech Talk
  • Toolbox
  • Travelwise
  • Trends

Archives

  • Spring
  • Summer
  • Fall
  • Winter

ABOUT QRCA

QRCA is a global association of the world's most innovative, collaborative and passionate market research professionals dedicated to maximizing the power of qualitative.
Our goal is to promote excellence in the field of qualitative research by pooling experience and expertise to create a base of shared knowledge.

CONTACT QRCA

QRCA International Headquarters
2921 Landmark PL STE 215-522
Madison, WI 53713

Phone: 651-290-7491

Toll-free (from N. America):
888-ORG-QRCA (888-674-7722)

  • Facebook
  • Twitter
  • LinkedIn

ADVERTISE IN QRCA VIEWS

Reach thousands of qualitative professionals with a single click…

Gain direct access to members of the only association exclusively devoted to qualitative research.

Reach QRCA members from around the world —the researchers most likely to benefit from your services and products. Each of our members serves as many as 25 multi-national client companies.

Increase the awareness and visibility of your company by exposing QRCA members to your products and services throughout the year.

JOIN OUR MAILING LIST

Sign up for our newsletter and join our social community. These small efforts will help spread the word about our cause and make a tremendous difference.

© 2025 Qualitative Research Consultants Association. All rights reserved.