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Podcasts
The Case for Qualitative Research Education
An Interview with Rick Weitzer In addition to his position as managing partner of the Prell Organization, he is adjunct assistant professor at the […]
Trends
Research After ResTech: How Emerging Research Technologies Will Challenge and Change What We Do
Dave Kaye of Field Notes Communities expounds on the future of research in the context of rapidly proliferating technological tools for conducting research and the potential these tools have to change the way the market research industry operates. He predicts that an influx of novice researchers supported by emerging technical tools will call for greater guidance by researchers with established expertise. […]
Schools of Thought
Joy in Research: Nurturing Participant Enjoyment & Researcher Well-Being
Grounded in data and real-world experiences from the Year of Joy initiative, joy can be integrated into qualitative research as both a quantifiable metric and an intervention tool in research methodologies. Learn how the dual role of joy is setting new standards in participant engagement, data quality, and overall well-being, and providing actionable tips and insights for researchers and individuals to cultivate joy in various aspects of life. […]