Stay informed of the latest stories with QRCA VIEWS magazine.
Podcasts
Interview with Judith Glaser
In this first QRCA VIEWS podcast, Sharon Livingston, Ph.D. interviews world-class consultant, Judith Glaser. Judith Glaser is CEO of Benchmark Communications, Inc. Founded in […]
Schools of Thought
Thinking Like a Business: Four Strategies to Translate Research into Business Value
Author Josh LaMar offers a practical framework for translating research insights into measurable business outcomes. Using Jay Abraham’s Three Ways to Grow a Business and the author’s own Three Lenses of Strategy, it outlines four actionable strategies that connect research to revenue growth, pricing power, customer retention, and cost reduction. Whether you work in user experience, market research, or product strategy, you’ll learn how to position your findings in terms business leaders understand—making your work more impactful and your role more indispensable. […]
From the President
From The President – Summer 2024
By Lauren Isaacson, QRCA President, Founder & Research Director, Curio Research, Vancouver, British Columbia, Canada, lauren@curioresearch.net […]